Sportsbook Affiliate Platform

A sportsbook affiliate is a marketing partner who drives bettors to a sportsbook operator in exchange for commissions, typically through CPA, RevShare, or hybrid deals tied to referred player activity.

Sportsbook affiliate management is the operational process of recruiting, tracking, compensating, and retaining affiliates who drive betting customers to a sportsbook operator.

Affiliate tracking and management software designed for sportsbook operators with real-time betting data, GGR-based commissions, and compliance tools.

Software that operators use to manage their affiliate or partner programs end-to-end, covering tracking, commissions, reporting, compliance, and partner communication in a single system.

Sportsbook RevShare is a commission model where affiliates earn an ongoing percentage of the net revenue generated by their referred bettors from sports betting activity, typically calculated on net sportsbook revenue after payouts and adjustments.

Sportsbook CPA (Cost Per Acquisition) is a commission model where affiliates earn a fixed payment for each bettor they refer who meets a defined qualifying action, such as making a first deposit and placing a bet.

Negative carryover is a policy where a negative revenue balance from one period is rolled into the next period and offsets future affiliate earnings before new commissions are paid out.